I started it to save money (you can buy more stuff for the money than what comes in those pre-made gift sets) but I'm really getting into it! You can make them much more personal too. For my dad I am making a basket with barbeque sauces and for my brother I am making one with movies and popcorn and I even found some of those movie box candies at wal mart (only 97 cents each!) and a big popcorn bowl to put it in.